Sunday, July 6, 2014

Top 10 tips for Bloggers to start Blogging

Blogging is the most popular tool for writing your own ideas and sharing your thoughts, to nameless people coming to internet. There are many things bloggers trying to do to get most out of their blog.

Here are few points for bloggers


Create a unique logo:-


First of all, you need one image that represents your site. You can create logo with the help of online software’s. You can create in paint also. This will increase your brand presence. Try to make it larger rather than a small picture.

Social media icons:-


Social media sites are helpful for attracting new visitors daily to your blogging site.  It is the best platform to connect thousand of readers. Put these icons on the top of your website so that visitors can easily reach at your profile.

Post informative content to your site:-


Always give your readers knowledgeable content. If you are writing on some specific industry, be double sure to provide regular updates in that field. If you are not able to post it regularly, try hiring a content writer. You can find few on social sites like LinkedIn, facebook or competitor websites. You can also post free classified ads in Bangladesh to hire writer.


Consistency:-


Readers and search engine like consistent content present on web. Posting three articles in a week is not enough to increase your regular customers. For regular customer you need to post at least one article on current news daily.  Posting regular content is easy to get higher ranking in search result.

Focus on bullet points:-


Some bloggers write so many words in order to engage their customers on website. But remember if the visitors will get some key points which are not present in other site, then only they get attracted towards your site.

Guest post:-


One of the best ways is guest post for exposing your blog on web.  Guest posting gives you the opportunity to build relationship with your customers.

Search engine Optimization:-


Google can bring long term traffic to your site. It is the best way to index your page at the time you publish, which in turn brings more leads to your blog. Search engine optimization is a marketing technique which is helpful for bloggers in many ways.

Keywords:-


Spend some time while choosing keyword as these are the secret sauce to run a successful blog.  Keyword is important as the users can come to your blog according to your keywords and title on your page.

Use diversity:-


You can add videos, photos and audio in your blog to make it more attractive. So try all these strategies to become star in your blogging industry. People always look for something different so this is a great way.

YouTube:-


Uploading videos on YouTube is the most common strategy in order to attract traffic to your site. In this way, you can promote your brand.

Friday, July 4, 2014

How to Choose a Profitable Topic for Your Blog

There are many factors to consider when selecting a topic that will produce desirable profits or allow you to build a large and dedicated audience for your blog. You must consider public interest, your knowledge of the topic, its longevity, and the audience's interest in it. It's also important to look at your competition and develop a way to deliver content that's different, better, and more engaging. 


Start by brainstorming several possible topics you might like to use, then consider the following:

Who's the audience for the topic? 


As the blogger, will you be able to cater to that audience and write or produce content in a way the audience will relate to?


Does the topic have long-term appeal?


 Will it be relevant in six months, a year, two years or five years from now?


How large is the target audience for the topic? How will you reach the intended audience to inform them about your blog?


Will there be enough to write about the topic in the future? 


Off the top of your head, can you write down at least 25 things you'd blog about in future entries?


 Will you be able to come up with new things to blog about and keep your content fresh over the long term?How much competition is there based on your topic? 


Consider other blogs, websites, magazines, newspapers, newsletters, vlogs, TV shows, radio shows, podcasts, YouTube channels, Facebook pages and other content that's out there and already targeting your audience.What will you do differently to make your content more appealing, engaging, entertaining or interactive?


For every potential blogging topic, you can offer your opinions, experiences, commentary, news and how-to information, plus delve into subtopics or related themes. You can also focus on the controversy that surrounds a topic as a way to engage your audience.The following are just a few general areas you might consider blogging about.

Industry - Oriental Topics:-

Focus on a specific industry and blog about that industry as a whole. Much of your time preparing content (blog entries) will be spent searching for industry news, following industry trends, reporting about industry breakthroughs and discussing industry gossip.

Personal Blogs:-

Many successful bloggers don't cover one specific topic at all, but rather, they cover a variety of topics in an entertaining manner. If you're good at making people laugh, go ahead and try your hand at a humor blog. If you're an artist, photographer, musician, songwriter, writer, poet or other creative type, you could share your work online and build a fan base.

Political Topics:-

Do you have an informed and insightful opinion, or an interesting way to communicate your opinions, thoughts and ideas? You might consider a political blog. And if you'd like to run a political blog but not assert your personal opinion, consider using your blog as a filter to help readers wade through all the political spin.

Hobbies Blogs :-


 Many people have achieved incredible success as bloggers simply by choosing a topic they were already passionate about--their hobby. In the blogosphere, you'll find entertaining, informative, gossipy and how-to blogs about all sorts of hobbies. The trick for these types of blogs is to find a niche you know about and are interested in, and then share your unique knowledge and perspective about that topic.

General Interest Blog:-


Don't limit yourself to the topic areas discussed thus far. There are thousands of possibilities that have yet to be explored. You never know what will catch on or spark the interest of millions of people, especially at the wildfire pace that word-of-mouth can travel across the internet. If you have a crazy idea that might just work, go ahead and give it a shot.When choosing what to blog about, remember to choose a topic that won't dry up. Public interest rarely stays on one topic for very long, so be sure to choose a topic that has held the interest of your target audience for a long time and will continue to do so in the future.

You must also have, or develop, a better-than-average familiarity with your chosen topic if you want readers to take you seriously. Readers won't stick around to read things they already know or that they deem irrelevant or uninteresting.Therefore, don't choose a topic you know little or nothing about. Chances are, if you know nothing about the topic, you probably don't have much interest in it. Ideally, when people read your blog, it should be immediately obvious that not only are you an expert on the subject matter but you're also passionate about it.Also be sure to research your competition. 

Find out who that competition is and how much of it actually exists. Unless you develop a unique approach, you'll do yourself a disservice by entering a topic area that's already chock-full of bloggers -- readership for that type of content may already be spread too thin, leaving all the blogs with little traffic or profit potential.If your topic area seems crowded on first glance, remember, every topic has countless unexplored niches. Do your homework to find a topic that nobody else has done and what could work for you, based on your experience, knowledge, passion, interests and education.Before committing yourself to one particular topic, realize that whatever topic you choose will become the focal point of your blogging life. 

Your interest and passion for the topic should be strong enough to sustain you through the times when you aren't sure you can bring yourself to read another article on the subject, much less write another compelling blog entry.

Tuesday, July 1, 2014

Bosst Blog Traffic

Only fools depend on educational content to grow their audience.There. I said it.But…What about all the huge sites like WebMD and Moz getting millions of visitors through publishing educational content?What about all the blog, podcast and video heavyweights who say publishing educational content is key to building a presence online?And for that matter, what about this blog post? Isn’t this educational content? Aren’t I being a bit of a hypocrite?All fair questions. In the next few minutes, I’ll answer all of them.For now though, let me pose another question:If you’re a beginner, and you’re starting from scratch, what’s the best way to build an audience in 2014?Ask a dozen popular bloggers that question, and at least half of them will tell you to publish great content. I would be one of them.The problem?It’s a useless answer. Here’s why:Nobody truly knows what great content is. Not even me.Let me explain.

Why Advice from Successful People Rarely Works

Let’s say Warren Buffett holds a seminar on how to become a billionaire by buying and selling stocks. It’s invitation only, but for some strange reason, Warren sends you a personal invitation, and you find yourself sitting in the front row, listening to perhaps the greatest investor in history talk about his strategy.You’re thrilled. Naturally so. To learn from Warren Buffett is the chance of a lifetime.Or is it?During the seminar, Warren walks you through exactly what he does in painstaking detail. You learn every step of his process, every criterion of a good investment, everything he can possibly teach you.After the seminar, you leap into action and start buying stocks. You do everything the way Warren told you.And what happens?More than likely, you earn a mediocre return.Not because you lack his talent. Not because Warren has access to information you don’t. Not because you made a mistake.It’s because the world catches up.If you find a strategy that wins today, everyone will copy it tomorrow. As a result, the advantages of the strategy disappear.When asked to predict the future earnings of Berkshire Hathaway, Buffett said he expects to only slightly out earn the market. Translation: The rest of the world has caught up to me, and I’m no longer special. For now, at least.What you might not realize though is that the same process applies to everything. Including content.

Why You Should Ignore Most Popular Bloggers

If virtually all popular bloggers say publishing great content is the most fundamental piece of building an audience online, then certainly it must be true, right?Well… yes and no. Here’s the problem:How do you define “great content?”For years, the stock answer was “great content is educational.” You teach your readers something, and they’ll come back for more.And for a long time, it was true. The vast majority of the popular sites on the web today grew up in a world where educational content was king.But I’d argue that’s changing.Now that every Tom, Dick, and Harry are jumping into the content marketing game, the web is flooded with educational content. You can find an articulate, useful article on how to do damn near anything.The result: educational content isn’t as effective as it used to be for driving traffic.If all the popular bloggers who started five years ago were forced to start over from scratch today, and they followed the exact same strategies that made them famous, I’m convinced they would only be moderately popular. Not failures by any means, but not the titans they are today.Why?The great content of yesterday is the mediocre content of today. If you want to succeed, you have to evolve.And that means redefining “greatness.”

Why Your Content Isn’t As Great As You Think It Is

If you’re struggling to build an audience online, it’s likely you have an outdated perception of what great content is.Here’s what I mean:Are you publishing short, witty posts built upon a single insight or story? Kind of like journal entries or letters to a friend?Well… I’m afraid you’re following a content model from around 2007.Or maybe you’re doing a series of how-to posts where you break down a large topic into manageable pieces?I’m sorry to tell you, but you’re stuck in 2009.Or how about an infographic? Maybe you’re thinking about passing industry data to a graphic designer and having them whip up a nifty little graphic with charts and graphs and whatnot?It might have worked like gangbusters in 2012, but not today.That’s not to say any of these strategies are ineffective. On the contrary, they still work. They just produce mediocre results.If that’s all you’re looking for, then go ahead. Use them.But if you’re starting from scratch, and you want to be the biggest and best in your space?Well, you need to study content that’s getting a great response today. Or at the very most, go back no more than one year.If you do, here’s what I think you’ll find:

4 Ways to Create Great Content in 2014

In my opinion, there are four distinct ways to create great content right now:

Drama

If you think back to your best teachers in school, they didn’t just teach you information. They brought the information to life, not only helping you understand it, but helping you feel it.You can do the same thing online. Instead of just giving your readers a list of steps to accomplish their goals, give them a surge of feeling to go with it.You can:Use music and video to spice things up. After traveling the world, Alex Chacon could’ve just posted up a whole bunch of photos like most people do, but instead, he created videos in dozens of exotic locations, stitched them together into a cool video, and overlaid music from the brilliant Tim McMorris. The result: 8 million views and counting.Study storytelling, and then tell great stories. For years, I studied to become a professional novelist and screenwriter, but instead of succeeding there, I used those skills to infuse stories into several different posts (like this one) that have been viewed by over one million people each.Target a specific emotion for your post. When I was serving as editor of the KISSmetrics blog, I decided to write a post deliberately targeting the anger many people in social media feel toward marketers. The result was an extremely popular post titled An Open Letter to Marketers Who Abuse Social Media for Selfish Gain.

Data

And not just any data. Unique data.You can:Do a survey and ask questions no one has ever asked before. For instance, when Moz did an industry survey, they asked about gender, salaries, marketing budgets, response to changes in Google, and all sorts of other factors. The results are fascinating.Crunch private stats and release your insights. Instead of just reporting on eye tracking studies, for example, Neil Patel implemented some of the suggestions from the studies and published his own results.Write a computer program that compiles and analyzes a bunch of data. When Google released a new category of content called “in-depth articles,” for example, Moz didn’t just report the news. They used a sophisticated computer program called Mozcast to analyze the new feature and released an in-depth analysis.

Depth

One of the easiest ways to create great content is to just go into greater depth than anyone else has before.You can:Pick a topic lots of other people have written about and publish an enormous guide. This is what we did with our Google Authorship Handbook– a 15,000+ word guide telling you everything you need to know about Google Authorship. Lots of other people have written about Google Authorship, but no one has written about it in such detail. It’s the ultimate resource for someone who wants to learn everything they can in one place.Gather everyone else’s research on a topic and publish an enormous infographic. For example, Why Your Brain Craves Infographics pulls together a bunch of research about why infographics are successful. Individually, the studies wouldn’t be that interesting, but together, they paint quite a compelling picture.Create a video course and give it away for free. Pat Flynn over at Smart Passive Income could easily sell a course on podcasting, but instead, he decided to give away a miniature video course for free, and it’s earned him thousands of links.

Design

If Apple has proved anything, it’s that design matters. A lot.And content is no exception.You can:Create a custom user interface to organize your content. When we created the Google Authorship Handbook, we knew it was a mistake to put all 15,000 words of it on a single page, but we didn’t want to use a regular humdrum table of contents, either. So, Tim Gary, our resident technical wizard, created a custom table of contents widget that floats up and down the page.Pay a graphic designer to illustrate your content. Moz must have spent a fortune illustrating The Beginner’s Guide to SEO, but it makes an otherwise dull topic 100 times more interesting.Use snazzy PowerPoint and Keynote templates to create slick screencast videos. Over the years, a lot of people have asked what software I used to create the videos over at guestblogging.com, and the answer surprises them: PowerPoint. You can actually create some pretty cool stuff in PowerPoint or Keynote, especially if you use design templates from a company like GraphicRiver.

Isn’t This All a Crazy Amount of Work?

Yes…But that’s the point.The secret to success in anything is doing what other people are unable or unwilling to do.Most people don’t have the time to write a 15,000 word guide to Google Authorship. That’s why we did it.And by the way, if you’re a beginner, depth is by far the easiest place to start.You don’t need talent for connections or a big budget to create the most comprehensive resource ever published on a topic. You just have to put in the hours.Yes, it takes a ton of time, but if any of these techniques were easy, they wouldn’t work. Everyone would use them, and they would quickly become worthless.On the contrary, the difficulty of these techniques is precisely what makes them valuable. If you’re crazy hard-working enough to create content like this, you become almost unbeatable in your space.And getting traffic?It’s easy. Not because you’re using some magic promotion technique, but because the content you’re publishing is better than everyone else’s.There are no shortcuts. There are no easy buttons. There are no magic techniques.You just have to do the work, damn it.The question is…

Are you going to do it? Or are you going to sit there whining about how hard it all is and let the world pass you by?The choice is yours.